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A creative agency that blends storytelling with strategy, specifically built around health and wellness storytelling. In a world hungry for genuine connection, we make eye contact with your audience by bringing patient and end-user stories to the front of every campaign.
Co-founders Dominique and Kolter Bouchard built the agency out of Kolter's own stem cell transplant and cancer journey. Our origin story shows up in our work: a stem cell awareness campaign for Canada's Lifeline that drove a 21x lift in engagement, patient storytelling for the Leukemia and Lymphoma Society of Canada that reached over 3.2 million people, and an ongoing partnership with Lakeridge Health Foundation spanning podcast and gala campaigns. We handle video, podcast production, social content, and full brand campaigns. Every project starts with a real story.